Sophisticated Living Indianapolis

SEP-OCT 2018

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In 2006, David Lowry, acclaimed Indianapolis-based hair stylist and proprietor of DL Lowry Hairspa Boutique, stunned the global hair community when he won the coveted color contest at the World Wide Hair Tour in Amsterdam. "Here was this boy from Indiana competing against top stylists from all over the world. And I won," he reminisces. "at was certainly a nice outcome for someone in his fifties." Lowry returned to the World Wide Hair Tour in late May of this year, this time not as a contestant, but as a celebrity guest of beauty products pioneer Davines, which hosted the three-day event at its global headquarters in Parma, Italy. As the city where Davines was born and took its first steps, Parma nestles in the spectacular landscape of Emilia-Romagna that stretches between the Po River and the Apennines. Rich in castles and medieval churches, this beautiful region is also famous for a diverse range of gastronomic products, including benchmark hams and cheeses, as well as distinct local wines that are gaining serious international recognition. is is an area where organic and biodynamic practices are becoming increasingly the norm, so it should not come as a surprise that the exquisite hair and beauty lines from Davines are derived wholly from organic botanicals lovingly raised at their showcase of sustainability, Davines Village. "e entire village, which took some 10 years to complete, is plant- based and very green," says Lowry. "During our visit we got to see where everything was grown and meet the chemists who created and developed the formulas. One of the purposes of the village is to bring together people from all over the world to educate them in the processes involved in the production of organic beauty products." As the first salon in the country to offer the entire range of Davines hair care and spa products, David Lowry has been a consistent ambassador for the brand for more than 17 years, and is fully in sync with the philosophy and practices. "is is a company that could easily be in New York or one of the major fashion centers, but this is where the Davines family is from; this is where it all started," explains Lowry. "I am so impressed by how important family is to the Davines; it was constantly being discussed. e importance of family is not something you generally hear much about in the beauty industry." An aficionado of fine food, wine and travel, Lowry took advantage of his sojourn in Parma to engage in a few days of sightseeing and dining around Italy before heading over to Barcelona for his next event. "If you have only a few days to spend in Italy," he suggests, "you absolutely must take a walk along the cliff tops of Cinque Terre, stop by the Villa Borghese in Rome to admire the Berninis, and best of all, spend some time in Stresa on Lake Maggiore." An avid cook, Lowry is famous amongst his friends for his veal marsala. His recipe, however, like his contest-winning hair color from 2006, remains a close secret. sl For more information, visit Written by Neil Charles A PASSAGE TO ITALY David Lowry explores Davines Village. 106

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