Sophisticated Living Indianapolis

MAY-JUN 2018

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Inspired by their shared love of travel and indie hotels around the world, Brown and Plofker designed each of the 32 guestrooms to have a bespoke look and feel that is distinctly different from one room to the next. Design-minded with a sophisticated style that is both worldly and chic, public and private spaces deftly incorporate design elements that encompass traditional, modern, masculine and industrial influences. Guests can expect uncompromising comfort and luxe touches in each space, combined with top-notch amenities from e George's best-in-class partners. ese include Casper (mattresses and pillows), Flaneur (duvet covers), SMEG (mini in-room retro refrigerators) Dyson (hair dryers), Nespresso and EO Products (bath amenities), among others. A serial entrepreneur, Brown serves as creative director of e George; touches indicative of her personal tastes and her affinity for the local community are palpable throughout. For example, recurring British motifs speak to Brown's self-professed Anglophilia. Brown partnered with One Kings Lane to decorate the public spaces on the first floor, taking a modern approach when utilizing classic pieces. Brown remarked that the vision for the project was to create a hotel that is "welcoming, comfortable, interesting, and ever-evolving." For more information, visit sl 64

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